Privacy Policy

Flashback Toys Privacy Policy

Welcome to Flashback Toys's Privacy Policy. This policy outlines how we collect, use, and share your personal information when you visit or make a purchase from our site.

Personal Information We Collect

When you visit our site, we automatically gather certain information about your device, which includes your web browser, IP address, time zone, and some of the cookies installed on your device. As you navigate our site, we collect information about the web pages or products you view, the websites or search terms that led you to our site, and how you interact with our site. We refer to this automatically collected information as "Device Information."

Furthermore, when you make or attempt to make a purchase through our site, we gather certain information from you, such as your name, billing address, shipping address, payment information, email address, and phone number. This is known as "Order Information."

When we mention "Personal Information" in this Privacy Policy, we are referring to both Device Information and Order Information.

How We Use Your Personal Information

We primarily use the Order Information to fulfill orders placed through the site, which includes processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations. Additionally, we use this Order Information to communicate with you and screen our orders for potential risk or fraud.

We use Device Information to screen for potential risk and fraud, improve and optimize our site, generate analytics about how our customers interact with the site, and assess the success of our marketing and advertising campaigns.

Sharing Your Personal Information

We may share your Personal Information with third parties to aid us in using your Personal Information as described above. For instance, we use Shopify to power our online store and Google Analytics to understand how our customers use the site. We may also share your Personal Information to comply with laws and regulations, respond to a lawful request for information, or protect our rights.

Behavioural Advertising

We may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. You can opt out of targeted advertising by visiting the corresponding settings on Facebook, Google, and Bing. Additionally, you can opt out of some services by visiting the Digital Advertising Alliance’s opt-out portal.

Your Rights

If you reside in Europe, you have the right to access, correct, update, or delete the personal information we hold about you. Please contact us if you wish to exercise these rights.

Data Retention

When you place an order through the site, we will maintain your Order Information for our records unless you ask us to delete this information.


Our site is not intended for individuals under the age of 16.


We may update this privacy policy periodically to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at or by mail using the details provided below:

Flashback Toys Ltd.
Unit 33, Lillyhall Business Centre,
Jubilee Road,
United Kingdom